SHARP PRESS RELEASES

SHARP INTRODUCES NEW SCREEN SIZE HIGH-DEFINITION AQUOS LC-TV WITH DRAMATICALLY ENHANCED SPECIFICATIONS

57-Inch Model Increases Breadth of Line and Improves Product Performance

LAS VEGAS, NV, January 5, 2006 -- Reinforcing its commitment to take LCD TV to the next level of performance, Sharp Electronics today unveiled the high-definition 57-inch widescreen AQUOS®, the LC-57D90U. This groundbreaking product marks the introduction of a brand-new large screen size to the award-winning AQUOS line – already the most extensive in the industry – as well as the debut of dramatically-enhanced capabilities that clearly make it the top-performing Liquid Crystal HDTV on the market.

The 57-inch AQUOS raises the bar for LC-TV with the latest version of Sharp’s proprietary Advanced Super View (ASV) LCD panel, enabling an incredible 1500:1 contrast ratio and an unparalleled pixel response time of 4 ms, which further improves the picture on fast-moving action scenes for a dramatic, flowing motion. The 57-inch AQUOS features Sharp’s new proprietary 5-wavelength backlight system that provides deeper, more vibrant and vivid reds and greens than previously possible. Viewing angles have been extended in this model to a dramatic 176 degrees, thanks to Sharp’s brand-new, proprietary multi-pixel technology, so users can view the television from virtually anywhere in the room.

“The fact that we have enhanced our award-winning AQUOS technology even further is yet another testament to Sharp’s commitment to leadership in high definition LCD,” said Bob Scaglione, senior vice president, Consumer Electronics Marketing Group, Sharp Electronics Corporation. “With the 57-inch AQUOS, Sharp now offers the two largest available LC-TVs in the world. No other LCD manufacturer comes close to the breadth and performance of the AQUOS line.”

The LC-57D90U features full 1080p (1920 x 1080) resolution, the leading high-definition standard, and a true 16:9 aspect ratio, for a premium high-definition viewing experience. It is Digital Cable Ready and includes a built-in CableCARD™ slot that allows consumers to easily connect to compatible cable systems to enjoy high-definition programming without an extra set-top box.* Additionally, the LC-57D90U features HDMI, dual HD component, DVI-I and dual i-Link advanced digital interfaces, for the ultimate in connectivity options.

Advancing Sharp’s Emmy® Award-winning LCD technology**, the 57-inch AQUOS is manufactured at Sharp’s state-of-the-art Kameyama factory. All products in the AQUOS line utilize Sharp’s proprietary ASV panels with Black TFT low-reflection coating, which dramatically reduce glare even in harsh lighting conditions, so the TV can be placed anywhere in a room and still maintain its stellar picture quality. The LC-57D90U features a sleek titanium finish and detachable bottom speakers for maximum placement flexibility in the home, and the included table stand is easily removable for wall mounting.

Pricing and availability:

The LC-57D90U will be available in March for a Manufacturer’s Suggested Retail Price (MSRP) of $15,999.99.

NEWEST LINE OF SHARP WIDESCREEN HDTV AQUOS TELEVISIONS BOASTS DRAMATICALLY IMPROVED SPECIFICATIONS

Enhanced Contrast Ratio, Increased Viewing Angles and Faster Pixel Response Time Set New Standard for LCD Performance

LAS VEGAS, NV, January 5, 2006 -- Sharp, the worldwide leader in flat-panel Liquid Crystal Display Televisions*, is once again raising the bar for LCD TV with its newest line of large, widescreen, HDTV AQUOS® sets. This newest series, which includes a 45-inch model (LC-45D90U), a 37-inch model (LC-37D90U) and a 32-inch model (LC-32D50U), features Sharp’s proprietary multi-pixel technology for extraordinary LCD performance and enhanced Quick Shoot video circuitry for an incredibly fast pixel response time of 6 ms.

“As the category leader in the LCD industry*, we are committed to constantly improving the viewing experience of our high-definition AQUOS products,” said Bruce Tripido, director of product marketing for display devices, Consumer Electronics Group, Sharp. “With these new models, Sharp AQUOS continues to set the standard with some of the industry’s best set of features and specs for their sizes.”

The LC-45D90U and LC-37D90U are both HDTV AQUOS LC-TVs with built-in ATSC and QAM tuners. These models also boast a full 1080p (1920 x 1080) HDTV resolution, providing consumers with an unparalleled high-definition experience and marking the movement of 1080p resolution into a wider range of screen sizes. Sharp’s new proprietary 4-wavelength backlight system rounds out these enhanced specs, providing deeper, more vibrant and vivid reds than previously possible.

The LC-32D50U, also an HDTV, has a stellar 1366 x 768 resolution for viewing HD programming and true 16:9 aspect ratio. The entire series includes dual HDMI, HD component, DVI-I for PC compatibility and the DTVLink advanced digital interface, as well as RS-232C for custom install convenience.

The entire new series takes LCD performance to the next level with an enhanced version of Sharp’s proprietary Advanced Super View (ASV) panel. This panel enables an incredible 1200:1 contrast ratio and an amazing pixel response time of 6 ms for stellar picture quality even on fast-moving action scenes. Additionally, the viewing angles on these sets have been increased to 176 degrees, enabling the color reproduction to appear bright and vivid from virtually anywhere in the room, for a total top-of-the-line home theater package.

These elegantly-styled models are available in a titanium finish with detachable bottom speakers (models LC-45D90U and LC-37D90U) or fixed bottom speakers (model LC-32D50U).

Pricing and availability:

The LC-45D90U will be available in May for Manufacturer’s Suggested Retail Price (MSRP) of $4,999.99. LC-37D90U will be available in May for an MSRP of $3,499.99. LC-32D50U will be available in May for an MSRP of $2,299.99. Printer-Friendly Version NEWEST SHARP WIDESCREEN HDTV AQUOS LIQUID CRYSTAL TELEVISIONS OFFER EXCEPTIONAL HOME THEATER EXPERIENCE AND STUNNING DESIGN

LAS VEGAS, NV, January 5, 2006 -- Sharp, the worldwide leader in flat-panel Liquid Crystal Display Televisions*, continues to expands its world-class selection of superior-performing LC-TVs with the new AQUOS® D40U series. The 45-, 37-, 32 and 26-inch widescreen HDTVs further strengthen Sharp’s unrivaled selection of screen sizes, unique designs and sophisticated cabinet finishes. This competitively-priced line of large-screen AQUOS models feature Sharp’s proprietary new Advanced Super View LCD panel with multi-pixel technology, providing crisp on-screen images and the most vibrant colors possible, as well as increased viewing angles, for a stellar picture from almost anywhere in a room.

“The need for superior-performing, high-definition LCD TVs that enhance viewing experience as well as the overall decor of a room has grown rapidly as consumers continue to embrace high-definition programming,” said Bob Scaglione, senior vice president, Consumer Electronics Marketing Group, Sharp Electronics Corporation. “With one-of-a-kind technology that produces a stunning picture and an elegant design, the D40U series embodies everything that has made AQUOS the leading LCD brand.”

The AQUOS D40U series includes an enhanced version of the ASV panel, which provides an incredibly sharp contrast ratio of 1200:1, and an enhanced pixel response time of less than 6 ms to further improve the picture quality on fast-moving action scenes. With multi-pixel technology enabling wider viewing angles than previous models (176 degrees), the television can be viewed from almost anywhere in the room. And with 1366 x 768 resolution for a true 16:9 aspect ratio, built-in ATSC/QAM/NTSC tuners and dual HDMI and HD component terminals, the D40U series delivers a stunning experience of HDTV programming combined with incredible connectivity options for simple, versatile set-up. All models in this series also feature high brightness (450 cd/m2) and Black TFT low-reflection coating, so they can be placed near bright light sources or windows without compromising picture quality.

The newly-designed D40U series is available in an elegant piano black finish with fixed bottom-mounted speakers and an included table stand, for flexibility in room placement.

Pricing and availability:

The LC-45D40U will be available in March for a Manufacturer’s Suggested Retail Price (MSRP) of $3,999.99. The LC-37D40U will be available in March for an MSRP of $2,999.99. The LC-32D40U will be available in March for an MSRP of $1,799.99. The LC-26D40U will be available in March for an MSRP of $1,299.99. SHARP BOLSTERS AQUOS LINE WITH ITS FIRST WIDESCREEN 20-INCH LCD TV

Newest screen size features HDTV and PC compatibility

LAS VEGAS, NV, January 5, 2006 -- Recognizing the growing consumer demand for LCD televisions and the rising popularity of widescreen and high-definition programming, Sharp, the worldwide leader in flat-panel Liquid Crystal Display Televisions*, is introducing their newest 20-inch AQUOS® LCD television at 2006 CES. The high-definition compatible LC-20D30U – the first AQUOS television to offer consumers a 16:9 widescreen aspect ratio in a unit of this size – further broadens the already impressive AQUOS line, which includes more than 50 different models ranging from 13- to 65-inches.

“With the increase in HDTV programming and the growth of widescreen-format DVD movies and television broadcasts, consumers are looking for a true theater from televisions of all sizes,” said Bruce Tripido, director of product marketing for display devices, Consumer Electronics Group, Sharp. “Sharp is bringing new capabilities to smaller screen sizes of AQUOS as part of our commitment to provide a complete suite of solutions that answer the home theater needs of any consumer.”

Perfect for a smaller or secondary television-watching space, the widescreen format of the LC-20D30U allows movies to be seen in the aspect ratio originally intended by the director and provides a complete entertainment solution in a manageable cabinet size. Featuring Sharp’s Emmy® Award-winning LCD technology**, the LC-20D30U offers enhanced features that increase the functionality of the television compared to other small-screen models. It is able to receive and display HDTV signals***, enabling consumers to enjoy high-definition programming, and a PC input allows the TV to also be used as a PC monitor, saving space and reducing clutter. The LC-20D30U is certain to enhance the decor of any room, featuring a slim design and beautiful black matte finish, with black accents along the sides that make the screen stand out from the frame. Speakers placed below the LCD screen give this television a narrow footprint, allowing it to blend seamlessly into any furnishing set-up, and the detachable table-stand makes wall mounting an easy option.

As with previous AQUOS models, the LC-20D30U uses Sharp’s proprietary Advanced Super View (ASV) panel with “Black TFT” low-reflection coating, so it can be placed anywhere – even near windows, doors or other light sources – without losing its stellar picture quality. The LC-20D30U also delivers outstanding color clarity with a high contrast ratio of 800:1 for rich black tones. It features an impressive 1366 x 768 resolution for crisp, clear images whether watching TV shows or DVD movies, and the 170-degree viewing angles provide consumers with a great view of the TV from almost anywhere in the room.

The entire AQUOS line of liquid crystal televisions emphasizes the elegant design and superior performance consumers have come to expect from Sharp products. Every AQUOS model offers a long-life backlight (60,000 hours), multiple video signal inputs, one or more built-in cable TV tuners, remote control, V-Chip and high brightness levels for more vibrant colors in darker environments.

Pricing and availability:

The LC-20D30U will be available in February for a Manufacturer’s Suggested Retail Price (MSRP) of $899.99.